YouTube tightens its rules again to protect advertisers from offensive content . - Technopweb

Technopweb

Much About Technology And A Bit About Everything

Facebook

Post Top Ad

YouTube tightens its rules again to protect advertisers from offensive content .

Share This
Under the new standards, Google will remove ads from "important" YouTube channels,

 of which 99% of which will generate less than $ 100 in advertising compared to the previous year, the company announced on Tuesday in response to advertisers that they Underwriters are making.
Google pledges to review every second video of the most popular video for advertising worldwide, until the end of March, and it is amending anything else to create a commercial channel.
"We have taken several steps to protect advertisers from inappropriate content, so we know that their ads need to run with content reflecting their values," 


wrote Paul Muret, Google Vice President for Performance, Video and Analytics. In a blog post on Tuesday
Over the past few days, more than 250 advertisers have reported after the cut in the last spring of YouTube advertising, after tightening the policy, that their advertisements were displayed with militant publicity.
Many brands came back within weeks or months, due to the headlines that were associated with the videos due to suspension of transactions with YouTube in the autumn, in which children are endangered or popular cartoon Were changing from Mondelej International Inc.


 whose brands have Oreo cookies and Ritz crackers, and computer and printer manufacturer HP Inc. were included in the dropouts.

According to financial analysts, this issue has not affected YouTube's revenue, which represents a significant development area for Google.

No comments:

Post a Comment

Search This Blog

Post Bottom Ad